Monday, March 12, 2012

FTF in the DMV

First of all, I have to thank all of my girlfriends for constantly looking out for me.  They know how much I love shopping and how often I rag about the lack of options for plus size divas.  So after receiving several phone calls about a new store in Prince George's Mall, Fashion to Figure (FTF), I had to take a quick adventure.  Quick because this mall is less than 15 min. from my house, adventure because finding something worth buying at PG Mall is quite difficult.  Now because I never frequent this mall, I never know what's there.  But with the addition of Fashion To Figure, I now have a reason to visit.  FTF is a very trendy clothing store for sizes 12 - 26.  I'm talking about your club wear, weekend chill but cute wear, beautiful accessories, and a few business casual tops and skirts.  Now, I did buy a shirt and a dress (shirt pictured below) but neither have been washed yet so I can't vouch for the quality of their products.  However, the price range was extremely reasonable, $20 - $30 for a shirt and $30 - $60 for a dress.  So all in all I would say it's worth a visit if you're looking for something cute and affordable when you don't have time for your online order to arrive.  Now, because I'm a journalist at heart, I don't mind harassing people for info.  So while stalking one of the Sales Associates, I found out that FTF was founded by two brothers who are the great-grandsons of Lena Himmelstein Bryant Malsin....yes designer and founder of Lane Bryant.  I love this story for two, these guys are super smart to use a product that their grandmother had major success with and revamp it for today's woman.  Secondly, I love that FTF will be a major competitor of Lane Bryant (now owned by The Limited Inc.).  This was evident from the two lonely shoppers in Lane Bryant, while directly across the hall, FTF was packed to the max!  So I leave you with one of my new favorite quotes (it's posted on all the mirrors in the new FTF store).  In 1950 when Lena Bryant was asked by Glamour magazine what's the secret to her success, she said, "You should never ask women to conform their figures to fashion but rather bring fashion to the figure."

FYI-this mannequin doesn't do this top justice LOL!!!

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